About

Two builders. One mission.

Helping local businesses look as good online as they are in person.

Who we are

Founders · Designers · Builders

Mathieu Watson and Jacob LeBlanc — two Quebec entrepreneurs passionate about digital and deeply invested in the success of local businesses. Friends for over ten years, our natural complementarity has grown into a modern, rigorous web studio entirely focused on results.

Mathieu Watson
Vision · Strategy · Customer experience

DEC in business management from Cégep de l'Outaouais and a bachelor's degree at UQO. Mathieu leads the studio's overall vision: strategy, positioning and customer experience.

Jacob LeBlanc
Rigor · Structure · Execution

DEC in accounting from Cégep de l'Outaouais and a bachelor's degree at UQO. Jacob ensures impeccable execution and projects delivered with precision.

Our mission

Save time. Win customers.

At NorthAssistant, our mission is to help local entrepreneurs save time while increasing their online visibility. As entrepreneurs ourselves, with more than five years of studies in management and entrepreneurship, we understand how precious time has become for a business.

That's why we create modern, high-performing and optimized websites, as well as online advertising, that let businesses attract more customers without losing hours managing their online presence.

Why NorthAssistant

We've lived it from the inside.

As entrepreneurs, we know what it's like to chase time. Between running operations, answering clients, and trying to grow the business, your online presence often ends up on the back burner, yet it's what brings customers in. A slow or outdated site means missed opportunities. At NorthAssistant, we've lived it ourselves. That's why we built a service that gives local businesses a modern, fast, conversion-focused storefront, backed by Ads that do the heavy lifting for you. Less time wasted, more visibility, more customers.

What makes us different

What sets us apart.

  • 01

    You work directly with the founders, start to finish.

  • 02

    Simple, transparent process: fixed prices and clear timelines.

  • 03

    Flawless bilingual service, in French and English.

  • 04

    Sites tuned for speed, SEO, conversion and reliability.

  • 05

    custom-created advertising to amplify your results.

  • 06

    A human approach, focused on real business growth.

Our values

Quality. Transparency. Speed. Professionalism.

01
Quality

Hand-crafted design with master-level attention to detail.

02
Transparency

Clear pricing, clear timelines, clear communication.

03
Speed

Most projects ship in under two weeks.

04
Professionalism

We show up, follow through, and keep our word.

Ready to work with us?

Free 20-minute consultation. We listen, scope, and quote.

Work with us